Customer experience (CX) used to be fairly straightforward. Offering a quality product was to offer a quality experience. Now, to deliver on CX is to consider a broader, much more complex customer journey. Learn what frog's Creative Director, Ian Lee, has to say about How to Use Convergent Transformation to Build Customer Loyalty and Drive Business Growth.
Convergent Transformation: Building Customer Loyalty and Driving Growth
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Convergent Design: 3 Reasons Why it is Evolving Experiences.