Measure the Business Value of Design

The Business Value of Design Insight Paper provides a pragmatic summary of five key sources of value that frog clients have used to effectively judge the impact of their projects.

The resulting framework can help guide those charged with assessing the potential or actual benefits of a design project using key tools, metrics and considerations that help demonstrate the tangible financial advantages of making design a business priority.

Download the Report to learn more about:

  • How to measure design initiatives 
  • Five key metrics for the business value of design
  • Growing by design

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