The New Era of Sales

3 approaches to evolve beyond sales talk

Pre-pandemic, the sales profession was largely based on proximity and human relations, whereas today digital channels are the pivotal route to connection. Strategy reinvention is crucial for sales teams looking to forge contact and customer intimacy across new channels.

We’ve spoken with the sales and business development directors of established brands and startups alike to understand the challenges of Sales in the “New Normal”—and to learn which strategies can help leaders create value in this time of change. Insights from these conversations are shared throughout this report.

So how can sales reps excel in a digital and constantly changing environment? Download the Report  to find out why the sales and business development teams of the future will be part science, part orchestration— and more human than ever before.


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